Creating a compelling logo is a critical step in building a brand’s identity. Whether you’re an entrepreneur, a small business owner, or launching a digital startup, a professional-looking logo speaks volumes about your brand’s credibility. Thankfully, there are now numerous logo makers—both free and paid—that offer powerful tools for designing custom logos with minimal effort. In this 2025 edition, we have reviewed the top 16 logo makers available to help you decide which platform best suits your needs.
How We Chose the Best Logo Makers
For this review, we assessed over 30 logo design tools based on:
- Ease of Use – Is the interface intuitive and beginner-friendly?
- Customization – Can you personalize elements like color, font, and layout?
- Design Quality – Are the finished logos high-resolution and professional-looking?
- Price & Value – Are you getting fair value according to features offered?
Based on these factors, here are 14 of the best free and paid logo makers in 2025.
Top 16 Free & Paid Logo Makers Reviewed
1. Design.com (Free & Paid)
Design.com offers over 360,000 exclusive logo templates, helping users create professional branding materials with ease. The platform features tools for AI-powered logo generation, automatic template branding, and physical product printing, making it the top logo maker for individuals seeking fast and polished results.
Why It Earned The Top Spot
- World’s most extensive and exclusive logo library (360K+ templates) – more than any competitor
- Completely free logo options are available alongside affordable premium plans
- 50+ AI-powered design tools beyond logos (websites, business cards, presentations, flyers, posters)
- 4.7 Trustpilot rating from 3,000+ verified reviews
Ideal For
- Small businesses and startups need comprehensive branding solutions
- Entrepreneurs on tight budgets who want professional designs
- Teams seeking collaborative design tools with voting polls
Pros
- 750+ fonts with 525+ exclusive typefaces
- 62,000+ custom vector shapes for unique logo combinations
- All file formats included (SVG, EPS, PDF, PNG, JPG, GIF, MP4)
- Automatic template branding—logo colors apply across all designs
- Physical printing with free delivery on business cards, apparel, mugs, and more
- 24/7 support in 7 languages with multicurrency payments (9 currencies)
- Unlimited logo changes at no extra cost
- 100% commercially safe designs checked for originality
Cons
- Web-based only with no native app
- Limited developer integrations for technical users
2. BrandCrowd (Free & Paid)
BrandCrowd offers 350,000+ exclusive logo templates and helps users create professional brand identities with ease. The platform features tools for AI-powered design generation, unique voting polls for team collaboration, and automatic color inheritance across more than 50 branding tools, making it the best logo maker for individuals who want fast and polished results.
Why It Is The Best
- Highest Trustpilot rating (4.8 stars from 9,000+ reviews) – more than double most competitors
- Completely free logo options are available alongside affordable premium plans
- Unique voting polls feature for team collaboration before finalizing designs
- AI business name generator and background remover included
Ideal For
- Small businesses and startups seeking high-quality, affordable branding
- Teams that need collaborative tools to gather feedback on logo choices
- Non-designers wanting intuitive, straightforward logo creation
Pros
- 350,000+ exclusive templates from professional designers
- 750+ fonts with 525+ exclusive typefaces
- 62,000+ custom vector shapes for distinctive logos
- All file formats included (SVG, EPS, PDF, PNG, JPG, GIF, MP4)
- Automatic color inheritance across all templates for brand consistency
- Physical printing with free delivery on business cards, apparel, and products
- 24/7 support in 7 languages with multicurrency payments (9 currencies)
- Unlimited logo changes with no restrictions
- 100% commercially safe designs vetted for quality
Cons
- Browser-based platform without a native app
- Lighter on developer-focused features
3. Canva Logo Maker (Free & Paid)
Canva continues to impress with its balance of simplicity and power. With thousands of templates, drag-and-drop elements, and design flexibility, Canva is ideal for beginners who want stunning visuals without hiring a designer.
- Pros: Easy interface, extensive design options, integrates into brand kits.
- Cons: Logos may look generic if you don’t tweak them.
4. Looka (Paid)
Looka uses AI to generate intelligent, brand-specific logos. After inputting your preferences, you’ll be shown dozens of logo ideas, all customizable in their easy-to-edit dashboard.
- Pros: Smart suggestions, great for startups with limited design knowledge.
- Cons: Paid download packages start at $20 and can get pricey with add-ons.
5. Hatchful by Shopify (Free)
This free logo maker is perfect if you’re already in the Shopify ecosystem or want something quick and easy. Hatchful generates branded assets for social media as well.
- Pros: 100% free, includes brand kits.
- Cons: Limited customizability and fewer design assets.
6. Wix Logo Maker (Free to design, Paid to download)
This AI-powered tool asks you a few questions and generates customizable logo designs based on your answers. It’s especially useful if you also plan on building a website with Wix.
- Pros: Great interface, web-ready logos, full brand guide included with premium package.
- Cons: Must pay to access high-res files.
7. LogoMakr (Free limited, Paid full version)
This tool features a very hands-on approach with drag-and-drop design functionality but also access to over a million graphics and fonts.
- Pros: Highly editable, offers both free and premium use.
- Cons: Learning curve is a bit steeper if you’re not design-savvy.
8. Tailor Brands (Paid)
Fueled by machine learning, Tailor Brands creates logos that align with your branding vision. It also includes tools for creating business cards, websites, and social media graphics.
- Pros: Brand-aligned suggestions, excellent for startups seeking scalability.
- Cons: Subscription model may not suit one-time users.
9. Ucraft Logo Maker (Free)
Among the simplest tools on this list, Ucraft allows you to create clean vector logos and download them in SVG format without paying.
- Pros: Completely free, scalable vector downloads.
- Cons: Basic in design capabilities.
10. Zyro Logo Maker (Free)
Zyro is part of a broader website builder and focuses on simplicity. Choose icons, edit fonts and save–perfect for quick logo designs.
- Pros: Streamlined process, free downloads, no login required.
- Cons: Limited library and style choices.
11. DesignEvo (Free & Paid)
DesignEvo offers a library of over 10,000 templates suitable for virtually every possible niche. You can download a low-res version for free or pay for high-resolution formats.
- Pros: Great template variety, flexible pricing.
- Cons: Interface feels outdated compared to newer platforms.
12. Namecheap Logo Maker (Free)
This surprisingly solid entry from the domain registrar is fast and effective. It features AI-assisted creation and doesn’t cost a dime.
- Pros: Free high-quality downloads, intuitive experience.
- Cons: Less advanced in features and assets than top-tier options.
13. LogoMaker (Free to design, Paid to buy)
This tool is very beginner-friendly and walks users through a straightforward logo creation process. Businesses in need of shirt, mug, or business card printing services might appreciate the integration.
- Pros: Physical product support, solid AI design engine.
- Cons: Must pay for most outputs, limited file types provided.
14. GraphicSprings (Paid)
Unlike other platforms, GraphicSprings leans toward highly customizable design templates aimed at those with some design understanding.
- Pros: High-quality vector logos, advanced customization.
- Cons: Not free and not beginner-oriented.
15. Fiverr Logo Maker (Paid)
This service offers a hybrid approach–AI-powered logos created by vetted Fiverr freelancers. It provides affordable designs and allows you to work with individual creators.
- Pros: Human-designed templates, wide talent pool.
- Cons: Mixed quality depending on seller, additional costs for revisions.
16. Adobe Express Logo Maker (Free & Paid Adobe Creative Cloud)
Ideal for users inside the Adobe ecosystem, this tool integrates with Creative Cloud and delivers logos designed with a professional edge. The free version offers solid value, while the premium unlocks higher customization and asset storage.
- Pros: Trusted brand, sleek design quality, advanced editing with Adobe tools.
- Cons: Lacks intuitive interface compared to other free tools.
Final Thoughts
Picking the right logo maker in 2025 depends largely on your budget, design skills, and long-term business goals. For those seeking DIY simplicity and quality at no cost, options like Canva, Hatchful by Shopify, and Ucraft excel. Startups that need brand scalability may find better value in premium platforms such as Looka, Tailor Brands, and Adobe Express.
If you want ultimate uniqueness, platforms that combine AI assistance with professional designer input, like Fiverr Logo Maker, represent a middle path between custom and templated design.
While all the tools listed are capable, remember that a logo is more than just a graphic—it’s a core piece of your brand identity. Choose wisely, treat it seriously, and invest the effort needed to create something that lasts.
Note: Pricing and features listed are accurate as of January 2025 and may be subject to change.